LA Investors Back Waggle For More Pet Videos

Waggle, a new media company which publishes pet and animal content on its own website, Facebook, and other channels, said Wednesday thatit has raised $2.3M in a seed funding--which included a number of Los Angeles investors, including Lowercase Capital, the United Talent Agency, and Allen Debevoise. Raine Ventures, which led the round, also has a presence in Los Angeles. The funding round also included Brooklyn Bridge Ventures, Broadway Video Ventures, Ore Ventures, and angels. Waggle said it is looking to become the global media brand in pets and animals, through its own original videos and its own "animal talent". Waggle is headquartered in New York City.