Local Corporation Expands Into Mobile Pay-Per-Call

Irvine-based, which operates a network of local business search sites, announced today that it has launched a new, mobile pay-per-call lead generation network. According to, its new network will connect consumers searching for local businesses and services with advertisers, via new pay-per-call ads. is initially targeting auto insurance, home security, and home service providers with the service. Local Corporation said it has five patents related to pay-per-call advertising.