MGID: Move to Los Angeles Helped Drive Record Growth

Santa Monica-based MGID, which provides native advertising, says its move from New York to Los Angeles earlier this year helped drive "dramatic growth" at the company. MGID said it saw a 21.7 percent increase in its revenues in the fourth quarter of 2014, which it attributed to new products, as well as better access to the large entertainment and lifestyle customers in Los Angeles. The company also said it benefited from mainstream adoption of native ads. MGID moved to Los Angeles in July.