Wednesday, April 4, 2012
Microsoft's Xbox-using, Dancing Senior Citizens In LA
Computer software giant Microsoft has rolled out a video of a bunch of Xbox 360-playing, dancing senior citizens in Los Angeles, as part of an effort to promote a new program with the City of Los Angeles Department of Aging. Microsoft said it has tied with the city, along with Partners in Care Foundation and St. Barnabas Senior Services, to launch a program called Exergamers Wellness Club, which will use Microsoft's technology to combine exercise, health monitoring, and health education for seniors centers in Los Angeles. The video shows groups of seniors at the St. Barnabas Senior Services center, which is near MacArthur Park, using the Kinect for Xbox 360 as part of an exercise program. Microsoft said it plans to donate a Kinect, a selection of games, and one year of Xbox LIVE Gold Membership to the other 15 senior centers administered by the Los Angeles Department of Aging.