Thursday, December 16, 2010
Mogreet: Verizon, iPhone Users Top On Video
Venice, California-based Mogreet, the mobile video and advertising firm headed by James Citron, reports today that its analysis finds that users on Verizon Wireless, and those using iPhones, are the top mobile video users. The firm found that 36.8 percent of the views of its mobile marketing campaigns were by Verizon Wireless users, followed by 31.4 percent on AT&T. In terms of handset type, it found 7.4 percent of the mobile video messages were viewed on the Apple iPhone, followed by LG's env3, at 4.0 percent. Mogreet is backed by Ascend Venture Group, Black Diamond Ventures, DFJ Frontier, and Spyglass Ventures.