Thursday, February 11, 2010
Mogreet Inks Deal With American Greetings
Los Angeles-based Mogreet, the mobile marketing and greeting card firm run by James Citron, said today that it has inked a partnership with greeting cards firm American Greetings, via the card firm's online division, AG Interactive. According to the two, AmericanGreetings.com will offer MMS greeting cards using Mogreet's mobile video marketing platform. Financial impact of the deal was not disclosed. The two firms said that the greetings will include premium, American Greeting content, linked with full motion video, sound, and music. Mogreet is venture backed by Ascend Venture Group, Black Diamond Ventures, DFJ Frontier and Spyglass Ventures.