Mojix Signs Middle Eastern Reseller

Los Angeles-based Mojix, the developer of radio frequency identification (RFID) technology, said over the weekend that it has signed a partnership with a reseller to provide its products in the Middle East. The firm said it has signed on Universal Media (UMedia), a systems integrator based in Kuwait, to deliver its RFID systems to the Middle Eastern market. UMedia will offer up consulting, system integration, and services for Mojix products aimed at the supply chain and asset management area. UMedia services oil and gas, manufacturing, logistics, and aviation firms. Umedia is based in Kuwait, and also has offices in Egypt, Jordan, and the UAE. Mojix is venture backed by Oak Investment Partners, Red Rock Ventures, and InnoCal Venture Capital. The firm's technology is based on techniques used at JPL for deep space communications.