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MomentFeed Raises $1.2M

Santa Monica-based MomentFeed, a provider of location-based marketing software and services, said today that it has raised $1.2M in a Series AA funding round. The round was led by DFJ Frontier, and also included DFJ JAIC, Gold HIll Capital, and angel investors Gil Elbaz (Factual), Auren Hoffman (Rapleaf), and Walter Kortschak (Summit Partners). Other angels included Ken Bane, Ty Danco, Peter Delgrosso, Sanford Ewing (Peninsula Investors), Alex Kazerani, Clark Landry, Jennifer Lefcourt, Location3 Media, Jennifer Lum (Apricot Capital), MI Ventures, and Mark Mullen (Mull Capital). MomentFeed was founded and is headed by Rob Reed. The company said much of its round was achieved through AngelList. As part of the funding, Salil Pradhann of DFJ SAIC has joined the company's board of directors. Reed was most recently Vice President of Marketing and Government Relations for Zumbox. More information »