MyShape Launches Fashion Guide

Pasadena-based MyShape, the venture backed, online clothing retailer focused on matching women to clothing based on body shape and measurements, said today it has launched a new feature focused on providing fashion advice. According to the site, its new section--Style Me--will offer fashion tips, stories, and information on the latest fashion trends. MyShape is venture backed by Draper Fisher Jurvetson, Lehman Brothers Venture Partners, the Pasadena Angels, and the Tech Coast Angels.