MyShape Raises $5.5M More

Los Angeles-based MyShape, the online personalized fashion and women's clothing and apparel firm, said today that it has raised $5.5M more in funding. The funding came from Draper Fisher Jurvetson, Tenaya Capital, and Draper Fisher Jurvetson Growth Fund. The company said the new funding will go to grow its operations, aggressively build out its product assortment, and to further develop its personalization technology. MyShape says it is continuing to grow its business, and is now offering up new products from eBags (bags & luggage), Her Room (lingerie), Rafaella (better women's sportswear), Farinaz (classic shirts), La Grande Dame (designer plus size clothing), Tehama (golf apparel), Julianna Rae (sleepwear, intimates and loungewear), Altitude Fasique (tall women’s business apparel), Biatta (intimates), Essendi (contemporary sportswear), and Jonano (eco chic clothing). The firm also said as part of the funding announcement that it has redesigned its web site. More information »