Tuesday, June 3, 2008Sometrics Launches Ad Serving PlatformLos Angeles-based Sometrics said Tuesday that the firm has launched a new ad serving platform focused on social networking sites. The firm, which is venture backed by the Mail Room Fund, AT&T, and Greycroft Partners, said the firm's new platform will allow hyper-targeting of advertisement within social networking and niche web sites. The solution includes ad hosting, serving, and targeting tools, along with analytics and traffic information. Sometrics recently landed its first round of funding, (More info...)
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Veoh Networks Raises $30MLos Angeles- and San Diego-based Veoh Networks said Tuesday afternoon that the firm has raised $30M in additional funding, in a round led by Intel Capital. The firm said that Adobe Systems Incorporated and Gordon Crawford, Senior Vice President of Capital Research Global Investors, also participated, in addition to the firm's existing investors. The company said the new funding round will go towards enhancing its viewer offerings, expanding its advertising products, and for extending its service (More info...)
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Snap Powers MashablePasadena-based Snap Technologies, the Idealab startup which provides web widgets and web search tools, said Tuesday that social networking blog site Mashable has incorporated the firm's Snap Shots widget into its site. Financial impact of the deal was not disclosed. Mashable is a popular, Web 2.0 web site which is popular with the technology crowd. Snap's Snap Shots widget allows web publishers to show a preview of web links before users click through to a site. The widget includes advertising; (More info...)
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Stickam.com Signs Leo LaporteLos Angeles-based live video streaming web site Stickam.com said today that it has signed a deal to provide exclusive, live streaming to Leo Laporte's TWiT (This WEEK in TECH) show. Financial terms of the deal were not disclosed. Stickam.com said that it will provide the live interactive video streaming services for TWiT, which is a video show which covers news and trends in technology. Laporte has been using Stickam.com since last month, the firm said. Laporte had said earlier in May that he wa (More info...)
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PluggedIn.com Launches With Rolling StoneSanta Monica-based PluggedIn, an online music and HD video streaming startup chaired by Xdrive's Brett O'Brien, said today that it has inked a content and technology partnership with Rolling Stone. According to PluggedIn, it will add Rolling Stone news and video content to its new entertainment web site, with a dedicated Rolling Stone channel and exclusive content. Financial details around the deal were not disclosed. The firm also said that Rolling Stone will incorporate its high-definition pla (More info...)
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eSolar Links With Southern California Edison On Solar Power PlantPasadena-based eSolar, the Idealab firm focused on commercial solar electricity, is in a deal with Southern California Edison to build 245MW worth of solar plants in the Antelope Valley. According to eSolar, the deal calls for it to deploy a number of concentrating solar plants in the region with production slated for 2011. Financial terms of the deal were not disclosed. eSolar recently raised $130M in venture funding from Idealab, Google's nonprofit arm, Google.org, and Oak Investment Partners (More info...)
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Buzznet Launches Celebrity SiteLos Angeles-based social media startup Buzznet has launched a new web site focused exclusively on celebrities, Celebuzz.com. Buzznet, which is backed by Redpoint, Anthem Ventures, and Interscope, said that it has launched a beta today of its web site, and pulled together bloggers, celebrity photo and news agencies, and others to focus on the world of celebrity news and culture. Buzznet said it has linked into a number of celebrity bloggers and photo agencies for the content, including The Superf (More info...)
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Rubicon Project Adds CNET's Mohn To BoardLos Angeles-based Internet advertising optimization startup Rubicon Project announced today that it has added CNET Chairman Jarl Mohn to the company's board of directors. The firm, which provides optimization of online advertising for web publishers, said that Mohn will identify and advocate strategic moves to quickly grow the firm. Mohn was formerly the president and CEO of Liberty Digital; was PResident and CEO of E! Entertainment Television, and has served as Executive Vice President and Gene (More info...)
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Broadcom Ships Bluetooth ChipIrvine-based Broadcom announced today that it has shipped a new Bluetooth chip, targeted at the mobile handset market. The developer of communications semiconductors said the systems-on-a-chip is focused on mobile handset applications, and can offer improvements in battery life and audio quality to handset makers. The company's Bluetooth Version 2.1 + EDR chip includes lower power consumption, smaller size, and better radio performance, and is based on 65nm CMOS.
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IR Hires Compliance VPEl Segundo-based International Rectifier said Monday that it has appointed Alex Garcia as the firm's Vice President of Compliance. Garcia joins the company from Nvidia Corporation, where he was Senior Director and Head of Internal Audit. Garcia also served at BEA Systems and Hewlett Packard. International Rectifier is a developer of power management ICs and other components for the electronics industry.
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