Ninja Metrics Aims At $5M Round

Los Angeles-based game analytics software developer Ninja Metrics has raised $2.8M of an ongoing, $5M funding round, the company disclosed in a regulatory filing this week. The startup, led by Dmitri Williams, and helps mobile, online, and social game developers better monetize their properties. The round is being led by 37 Ventures. The company's other backers include the Harvard Business School Angels and Tech Coast Angels.