Physitrack Names US Operations Chief, Sets Up Shop In Santa Monica

Physitrack, a developer of iOS and web apps for the musculoskeletal, neurological, paediatric and military rehabilitation areas, says it has set up its U.S. operations in Santa Monica, and named Michael Sloniewsky as General Manager of the US and Canada. Physitrack's apps are aimed at allowing therapists to build and track video-based rehabilitation, replacing the often confusing paper handouts used by physical therapists to describe exercises to patients. Slonieswky was previously at RMG and US Physical Therapy. Physitrack's co-founder and CTO, Nathan Skwortsow, apparently previously build user interfaces for the Long Beach Fire Department, but is now based in the Netherlands.