Friday, December 16, 2011
Qualcomm Stadium To Become Snapdragon Stadium
San Diego-based Qualcomm is planning to rename Qualcomm Stadium to "Snapdragon Stadium", as part of a promotion of the company's mobile Snapdragon mobile processors, the company is announcing today. The firm said the move, the San Diego Chargers, the City of San Diego and The San Diego Bowl Game Association, will be unveiled today at the stadium. Qualcomm did not say how much it is spending to replace the exterior signs, scoreboard, and other brand assets at the stadium. Qualcomm's Snapdragon processors are used for mobile phones, tablets, and other portable devices.