Quartics Snags AMD Exec As CEO

Irvine-based Quartics, which is developing semiconductors for media processing, said Monday that it has named former AMD Executive Vice President Mario Rivas as the firm's new CEO. Quartics, which was started by former AST Founder Safi Qureshey, is developing media encoding and decoding semiconductors which support 1080p HDTV and related processing. Rivas was most recently in charge of AMD's Computing Solutions Group, and was Corporate Vice President at AMD's Office of Strategy Management. Rivas has also served at Phillips Semiconductor, Taiwan Semiconductors Manufacturing Corporation (TSMC), and Motorola. Quartics is backed by Enterprise Partners, Foundation Capital, and others.