Wednesday, March 16, 2011
ReachLocal To Help Power Facebook Deal Test
Woodland Hills-based ReachLocal, the provider of Internet advertising services to small and medium sized businesses, said Wednesday afternoon that it will participate in Facebook's Deals test in San Diego. Facebook said this week that it would be testing out a Groupon-style deals in San Francisco, San Diego, Dallas, and Austin this week. ReachLocal said it will use its existing presence in San Diego to source deals from local businesses for Facebook. Facebook is also tapping other partners, such as gilt City and OpenTable, for its efforts.