Friday, December 12, 2014
RealD Gets LUXE Win In China
Los Angeles-based 3D theater projection technology developer RealD reported another win in China Thursday, saying that it has signed a deal with Hong Kong and Chinesee theater exhibitor Broadway Circuit. RealD said it will be installing 3 "LUXE: A RealD Experience" auditoriums in mainland China. Financial details of the win were not disclosed. The LUXE format is a large format screen directly aimed at competing against IMAX.