Monday, August 5, 2019

Report: Snap's New Chief Business Officer Turning Around Ad Business

What's behind the turnaround in the online ad business of Venice-based Snap? According to a report from CNBC, a new Chief Business Officer--Jeremi Gorman--has completely changed Snap's advertising business. Gorman previously was an executive at Amazon, and was appointed to the position in October. Snapchat is expectedf to generate $1.36 billion in net worldwide ad revenue this year, a 30% increase over 2018, according to the CNBC report.