Seedling Rolls Out New, Interactive App For Kids

Los Angeles-based Seedling, which develops a line of kids' activities products, has rolled out another, interactive application it calls Seedling Scavenger Bingo. Seedling said the new product combines both real world and digital play, blending physical products with digital game software. The new game revolves around real-world, scavenger hunts which are tracked on a digital bingo board. In this case, Seedling's new game has players snap photos of their finds, marking spaces for every object found. The games are themed around things such as the grocery store, backyard, a road trip, nature, and can also be customized by users. The interactive game is the second title in the digital space for Seedling. Seedling is led by Phoebe Hayman.