SEMDirector, WebSideStory Partner On Search Marketing

San Diego-based SEMDirector, a provider of search marketing automation software, and San Diego-based WebSideStory, a web analytics provider, said today that the two are in a partnership where WebSideStory will integrate SEMDirector's search marketing automation products with its HBX Analytics offering. WebSideStory customers will be able to use SEMDirector's software through its HBX Analytics product. SEMDirector develops search marketing autmation solutions that help companies optimize their paid search, search marketing, and web page designs.