Sennari Hires CFO

Los Angeles-based Sennari Entertainment has added Mike Lee as Chief Financial Officer. Loo has served at Oracle, Sybase, and Vantive Corporation/Peoplesoft. He was Chief Accounting Officer and VP Finance at Vantive/Peoplesoft. Sennari is a provider of mobile applications targeted at the mobile phone market. The company is targeting creating loyalty programs for mobile carriers.