Monday, August 15, 2011
Serious Business Get Funded For Internet Entertainment
A trio of United Talent Agency execs said Friday that they have launched a new, media company focused on the intersection of Internet and entertainment. According to Serious Business, it has raised a second round of seed funding from Brave New Ventures to fund the effort. Amount of the investment was not disclosed. Serious Business was founded by Jason U. Nadler, Jon Zimelis, and Alex Blagg. The firm said it will work with creative talent to "produce television formats with a web sensibility" and also help develop digital platforms into TV and digital projects. The firm said it is working with the Cheezburger Network to develop projects for TV and digital, and also has partnership with AdGent Digital and Funny or Die.