Wednesday, January 6, 2010
Sigalert.com Acquired By Westwood One
San Diego-based Sigalert.com, which provides local traffic information both through an online site as well as by providing traffic graphics to local television stations, has been acquired by Westwood One. Financial terms of the acquisition were not disclosed. According to Westwood One, it has acquired the Sigalert business from parent firm Jaytu Technologies, LLC., and will also bring on the expertise of Sigalert co-founders Jonathan Berke and Joel Johnstone. Sigalert was completely bootstrapped by Berke and Johnstone. Westwood one said it plans to expand Sigalert's traffic products from eight products to approximately 65 markets in 2010.