Steamboat Boosts Video Advertising Firm

Burbank-based venture capital firm Steamboat Ventures, which is affiliated with the Walt Disney Company, has led a new investment in a Bay area video advertising and monetization firm, FreeWheel. According to FreeWheel, Steamboat led a $16.8M funding, which also included Turner Broadcasting, Battery Ventures, and Foundation Capital. Steamboat's investment was led by Dan Beldy. FreeWheel develops technology to monetize online premium video, including handling video ad serving and ad rights management. Beldy has joined FreeWheel's board as part of the funding. More information »