The Trade Desk Sets IPO Pricing Range

Ventura-based The Trade Desk has set the initial estimated pricing range for its IPO, saying in a filing on Tuesday that it now expects its IPO to be between $14.00 and $16.00 per share. The company is selling 4,666,667 shares of its common stock in the offering. The Trade Desk has applied to list on the NASDAQ Global Market as TTD. The Trade Desk operates an online advertising exchange.