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Ticketmaster Unveils Gift Cards

West Hollywood-based Ticketmaster, a provider of online ticketing services, said Monday that it has launched a new gift card program. The firm said that buyers can now purchase gift cards which can be redeemed for tickets to upcoming events. The gift cards will be good through the firm's online services, phone, and at select venue box offices. The firm said it is targeting both consumers and corporate buyers with the new gift card program.