Tongal Names Strategy Head

Santa Monica-based Tongal, which operates an online, content crowdsourcing site focused on video, has named a Vaughan Emsley as its new Head of Strategy and Client Development. Emsley was most recently at Saatchi & Saatchi, where he was oversaw the ad agency's Procter & Gamble account, and worked on ads for such brands as Tide, Olay, Pampers, Head & Shoulders and Ariel. Tongal helps brands create videos, tapping a network of writers, animators, filmmakers, and others to help create digital marketing campaigns, TV commercials, social advertising, and other content. The company has driven campaigns for LEGO, Johnson & Johnson, NASA, Mattel, P&G, General Motors and many others. Tongal is venture backed by Insight Venture Partners and led by Rob Salvatore.