Triton Digital Wins MLBAM

Los Angeles-based digital audio ad technology provider Triton Digital, which provides technology to insert ad into Internet and streaming radio, reported Thursday that it has signed a deal with MLBAM to deliver and monetize streaming audio advertisements for the MLB. Triton Digital said it will be the exclusive audio ad provider for the Gameday Audio desktop product and the At Bat mobile application. Financial impact of the win was not announced.