Tsavo Names General Manager For SEO Unit

Santa Monica-based Tsavo Media, the new startup venture of former Userplane founder Michael Jones, said Tuesday that it has named Steve Schepke as General Manager of Tsavo Agency, a new unit focused on providing monetization services to content providers. According to Tsavo, Schepke joins Tsavo from Commission Junction. Schepke has also served at Proceed Interactive, a search and interactive marketing agency, and Terra Firma Marketing, where he was founder. Tsavo said that its Tsavo Agency will provide search engine marketing, search engine optimization, and search engine reputation management services, and leverage the firm's recent acquisition of Better and its DONE! SEO unit.