uSamp Updates Online Panel Service

Los Angeles-based uSamp, the online panel and survey firm headed by Gregg Lavin and Matt Dusig, said today that the firm has updated its panel service, SampleMarket. The firm said the self-service SampleMarket 2.0 service allows its customers to access its panel of screened and vetted survey respondents in real time, and will be available in beta in December. uSamp explained that the new service will provide an API which allows its customers to integrate their own products and technologies to gain access to panel information via their own websites, applications, or administrative tools. uSamp provides an online service to help customers conduct market research, surveys, and other research. The company is venture backed by DFJ Frontier, Greycroft Partners, OpenView Venture Partners, and Webtigo.