Monday, December 9, 2013
ValueClick Partners With Twitter
Westlake Villlage-based ValueClick has inked a partnership deal with Twitter, to help marketers reach Twitter's audience through Promoted Tweets and Promoted Accounts, the company announced Friday. According to ValueClick, it is integrating Twitter's services into its 1:1 personalized marketing solution. Financial details of the deal were not announced. ValueClick operates a number of online marketing and advertising businesses.