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ValueClick Partners With Twitter

Westlake Villlage-based ValueClick has inked a partnership deal with Twitter, to help marketers reach Twitter's audience through Promoted Tweets and Promoted Accounts, the company announced Friday. According to ValueClick, it is integrating Twitter's services into its 1:1 personalized marketing solution. Financial details of the deal were not announced. ValueClick operates a number of online marketing and advertising businesses.





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