Video Ad Firm Sets Up Shop In Santa Barbara

Coull, a video advertising firm based in the UK, said Friday that it is setting up a new office in Santa Barbara, as part of a link with performance marketing firm RevUpNet. RevUpNet is based in Santa Barbara. Coull said its new Santa Barbara office will initially have a team of seven. Coull offers its services to such firms as eHarmony, eFax, Grockit, Nike, Renault, and Unilever. RevUpNet provides affiliate network management, search engine management, and other services to clients, and is headed by Ben Kiblinger and John Greathouse.