Wednesday, June 18, 2008
Viva Vision Inks Mobile Deal With Sports Illustrated
San Diego- and Los Angeles-based Viva Vision said today that it has inked a strategic partnership with Sports Illustrated Group to produce a mobile application for the firm. According to Viva, it will provide a SI Swimsuit slideshow focused on Sports Illustrated models wearing designer swimwear. The slideshows will be available as a wireless application. Financial impact of the deal was not disclosed. Viva Vision provides services that make content available via mobile phones, raised $2M in additional funding for the firm in March.