Tuesday, August 9, 2016
Woven Digital Inks Deal With Coors Light On New Series
Los Angeles-based digital media company Woven Digital says it has inked a partnership with Coors Light, to launch a new series on its UPROXX site, called "HUMAN LIMITS". Woven Digital said the new series will "exploration of our limitations as human beings and the stories of those individuals who have defied them." Financial details of the partnership were not announced. The company said the new series is aimed at millennials. The new series is a follow up to an earlier series, called HUMAN, which was sponsored by Coors Banquet. Woven Digital is venture backed by WPP Ventures, Institutional Venture Partners and Advancit Capital, along with others.