Wpromote Buys Standing Dog For Digital Marketing Efforts

El Segundo-based digital marketing company Wpromote said on Tuesday that it has acquired online marketing agency Standing Dog, which provides search engine marketing, SEO, social media and paid media services. Financial terms of the acquisition were not disclosed. Wpromote says it has hired on senior management and more than 70 employees from Standing Dog, which will help boost the company's annual run rate to $35M this year. Standing Dog was founded in 2005, and was based in Texas. Wpromote is led by Michael Mothner, and provides integrated search, mobile, and social marketing to such brands as Toyota, Bayer HealthCare, Verizon, Sungard, and many others. The company said the buy will boost the total number of employees at Wpromote to 250.