Wednesday, August 16, 2006

Yahoo, go2 In Mobile Search Ad Agreement

Irvine-based go2 Directory Systems and web search giant Yahoo said this morning that the two companies have signed an agreement on mobile search advertising. Yahoo's sponsored search listings will be used in go2's mobile search results, and mark the first time Yahoo's ads will be used on mobile devices. go2 is a provider of local search services, and operates a number of search services that are distributed by U.S. wireless carriers.