Zag Gets Win At

Santa Monica-based Zag, the online car shopping web site headed by former CarsDirect founder Scott Painter, has inked a deal to power a new auto buying program with said that Zag will connect customers with certified dealres on the firm's web site. Financial details of the deal were not disclosed. Zag has developed a web-based service which allows consumers to research, configure and price automobiles; the firm also has a number of deals with affiliate marketing organizations. Zag is venture backed by Anthem Ventures, Arcturus Capital, Capital One, Capricorn Management, GRP, and the Tech Coast Angeles.