Fruition Gets $12M For ServiceNow Implementation Services

A company whose primary business is implementing ServiceNow for clients, Fruition Partners, said it has raised $12.0M in funding, in an interesting indication of the growing ecosystem around San Diego-based ServiceNow. Fruition--based in Chicago--said the Series A funding for the firm was led by Trident Capital, and specifically comes due to "rapid expansion and market demand" for ServiceNow's product. Fruition said it is the "premier implementation partner" for ServiceNow, whose software is used by companies to automate their enterprise IT operations. Fruition Partners said its clients include companies such as Coca-Cola, General Electric (GE), Delphi, Fox, Target, Tiffany & Company, Viacom and Yale University. San Diego's ServiceNow went public in June. More information »