Gumiyo Links With Target Media

Woodland Hills-based Gumiyo has inked a partnership with Target Media Partners, a publisher of local classified advertising publications for the auto and other markets, the firms are set to announce tomorrow. Gumiyo will provide its private label platform to Target Media Partners for its publications, which include the Recycler Classifieds, AutoBuys, Jobs Magazines, and others. Financial impact of the deal was not disclosed. Target Media operates over 100 publications and 40 websites. Gumiyo operates a service which connects classifieds listings to mobile phones, and allows advertisers to receive inquiries via text messages or phone calls.