Passenger Launches Community Platform

Los Angeles-based Passenger announced this morning that it has launched a new platform to allow Fortune 500 companies to create private, branded online communities. The new software platform allows companies to create social networking web sites focused on their own brands. Passenger said that Coca-Cola, ABC Television, and Sara Lee are among the customers using the firm's product to deploy their own private brand communities. The firm is venture funded by Shelter Capital Partners.