Soci Gets $1.5M For Social Media Marketing

San Diego-based Soci, a developer of a social content discovery engine and social media marketing software product, has raised $1.5M in a Series A funding. The company said the round was led by angel Peter Fischer (Shepherd Ventures) and Silicon Valley Growth Syndicate. Soci, led by Afif Khoury, develops a social content discovery and marketing engine. The company said it will use the funding to expand its product, which is aimed at national digital service providers, media outlets, marketing agencies, national franchises and enterprise clients.