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ThisNext Rolls Map Mashup

ThisNext, the venture funded shopping discovery service based in Santa Monica, has just rolled out a new map mashup that shows a real-time map of activity of the firm's web site. The new "Activity Map" feature, which the firm just made available on its web site, shows real time activity of users as they browse and shop for goods. ThisNext has geotagged the activity of the users with Google Maps. According to the firm, the map shows products people are clicking through, new recommendations added, product pages viewed, and products being voted on by users. ThisNext is venture backed by Anthem Ventures and Clearstone Venture Partners.