Monday, April 20, 2009
Buzz Media Inks Deal with Magazine
Los Angeles-based Buzz Media, the online network of celebrity-focused web sites, announced today that it has inked a deal with OK! Magazine. OK! Magazine is a celebrity news magazine and website. Buzz Media--which was formerly known as BuzzNet--is a venture backed operator of a network of pop culture, celebrity, and music-focused web content properties and blogs. According to the two, they are in a joint venture focused on digital content, marketing, and advertising. Financial terms of the deal were not disclosed. Buzz Media said it will use OK!'s online advertising sales team to represent the firm, and that OK's online site, OKmagazine.com, will become part of its Celebuzz network. Buzz Media is venture backed by Focus Ventures, Anthem Ventures, New Enterprise Associates, Redpoint Ventures, and Sutter Hill Ventures.