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Events For November 15, 2017

Solving Problems or Producing Outcomes?
Location:Westlake Village
Solving Problems or Producing Outcomes? How to deliver maximum business impact. Cal Lutheran Center for Entrepreneurship. A lot of people don’t clearly define the customer outcomes they’re trying to achieve, and consequently misunderstand their marketing agenda. This happens for two simple reasons; 1) They misunderstand their customers’ needs beyond the obvious; or 2) they misunderstand their own value to their customers. In this talk, Ginger will share the same methodology she uses with multi-billion dollar businesses to develop a marketing ‘guidance system’ that begins with identifying outcomes. See https://form.jotform.com/cluce/ESS_Nov15
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LA CoMotion
Location:Los Angeles
LA CoMotion. LA CoMotion brings together the brave new world of the urban mobility revolution — a revolution that is set to transform every city in the world, large and small. Global mayors, leading technologists, public transport operators and venture capitalists, start-ups and established players — the entire landscape of new urban mobility will be present in November for LA CoMotion. Five days of immersive and inspirational talks, demos, test drives and exhibitions — a glimpse into our new urban future. Seee http://www.lacomotion.com/
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