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Taking Technology Products to Market
Date: July 25, 2006
Location: Pasadena
"Caltech Executive Education: Taking Technology Products to Market" Caltech Executive Education. Stand out in your competitive marketplace. Learn how to provide customers with crystal-clear product positioning, meaningful branding, and carefully timed launch strategies. See http://www.irc.caltech.edu/courses/Technology_Product_Positioning_Branding.htm
More information: http://www.irc.caltech.edu/courses/Technology_Product_Positioning_Branding.htm
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