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Competing in a Crowded Market
Date: June 05, 2008
Location:Costa Mesa
"Competing in a Crowded Market: Creating a Unique Value Proposition" TCOSC. Does your company compete with similar companies for the same customers? Do you find it difficult to tell prospects why your company is unique and different from the rest? Does your marketing material have the same basic content as your competition? Then you need to create and communicate a unique value proposition that helps you stand out from the crowd. See
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