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    Thursday, December 1, 2005

    Disney Targets Adults With New Online Entertainment Site


    North Hollywood-based Disney Online has launched a new online entertainment site targeted at adults, Disney's Game Cafe (www.disneysgamecafe.com). The division of Walt Disney Internet Group operates entertainment and educational sites targeted at kids and family; the new site features downloadable games tailored specifically for the adult market. The company said that it is targeted adults from 25-45, and initially features 20 titles from Disney and other publishers such as FreshGames, PlayFirst, and PopCap. Pricing is set at $9.95 to $19.95 per game.
    posted on Thursday, December 1, 2005

    Related stories:
    > Disney Online Names VP
    > Disney Reports 16 Percent Monthly Traffic Increase
    > Disney Launches Social Network For Parents
    > Disney Launches Online Playhouse Disney Service
    > Disney To Stream Free, Full Length Movies On Web Site

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