Draftpedia Aims At NFL, NBA Fans

Are you a fan of the NFL or NBA--and wish you had an easy reference to the players and picks in the draft for those two sports leagues? A new, Santa Monica-based startup has created a new iTunes application, Draftpedia, aimed at providing a comprehensive source for NBA and NFL Draft history, player stats, and team rosters. The app--which is free--is the brainchild of David Rabie and Joe Sarafian, two Santa Monica entrepreneurs who were born and raised in Los Angeles. The two were roommates at UC Santa Barbara and hatched the idea because they are diehard sports fans. The startup is now in the midst of seed funding efforts, after seeing uptake and large numbers of downloads of the app. Rabie was most recently CMO and COO of a small chain of frogen yogurt shops, and also had spent time in marketing and PR positions; Sarafian has served at such local companies as RazorGator, the LA Times, and Sony Entertainment.