Exactly Expands To Silicon Beach, Backed By $4.6M

A new, mobile app startup, Exactly--which is about to launch a mobile messaging and networking app aimed at Millenials--said it has set up shop in Silicon Beach, backed by $4.6M in funding. The company said the expansion comes due to the hiring of a new CEO, SoCal startup vet Jay Goss, to lead the company. Goss has previously helped to run such companies as Numedeon, EternalSpace, Mogreet, RxVantage, Kumba Health and ExecuSurv, and also was an executive at Disney. Exactly's founders are Simantini Chakraborty (Amazon, Microsoft, and Sears Online via BearingPoint) and David Warthen (co-founder and CTO of The company is backed by angels, and also has operations in Silicon Valley. Goss says the company will be offering up a social app which lets users connect based on "being wired the same" and then enabling them to communicate via video messaging.