Pinkberry Taps VC For CEO

Los Angeles-based Pinkberry, the frozen yogurt chain, said Tuesday afternoon that it has named Ron Graves, formerly General Partner of venture capital firm Maveron, as the firm's CEO. Maveron is an investor in the firm. According to Pinkberry, Graves will work the Shelly Hwang and Young Lee, the co-founders of Pinkberry, who continue on at the firm. Maveron is a Seattle-based venture capital firm which was founded by Howard Shultz, chairman of Starbucks.